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Interfax.com  |  Press-releases  |  Sberbank, Interfax and Alexei Venediktov launch new web media project...



Press releases


November 28, 2011
Sberbank, Interfax and Alexei Venediktov launch new web media project - PublicPost

Sberbank (RTS:SBER), Interfax and Alexei Venediktov, editor-in-chief of Ekho Moskvy radio, have announced the establishment of a new federal web media outlet - PublicPost (www.publicpost.ru).

The main purpose of the project is to promote civic journalism, and to paint the most comprehensive and reliable picture of developments taking place in all parts of Russia and other former Soviet republics.

The PublicPost concept is a combination of a blog platform and professional journalism which is popular on the international web media market. This approach helps make the coverage of events more colorful and interesting.

"Here anyone will be able to relate an event is his or her own city or country or in the world. Here anyone will be able to express his or her opinion, evaluate the developments and receive high quality and interesting information from leading figures in politics, economics, and culture. We hope to live up to our motto - Public Post is a live country - and join the top 15 Russian web media outlets in three to four years," Nargiz Asadova, editor-in-chief of the website, said.

"I believe that PublicPost is a place where very different public and political figures will be able to freely discuss the future of Russia. If we see heated, creative and interesting debates on the website, if all, even opposing points of view are represented on it, we will regard this as an achievement of the new web publication," Alexei Venediktov, Ekho Moskvy editor-in-chief and one of the masterminds of the project, said.

"So far, Interfax Group has been mainly working on projects in the B2B segment. PublicPost will allow us to expand the audience and hopefully gain even greater popularity among Internet users," Alexei Korsakov, Interfax Deputy General Director, said.

"PublicPost is meant to become a site for intellectual blogs that will not only deal with pressing issues but also seek ways of resolving them," Yury Rovensky, Sberbank Vice President and PR Director, said. "Besides, the project is a logical continuation of the issue of crowdsourcing to the development of which Sberbank is attaching great attention."

***Alexander Baziyan. PR Department, Sberbank. Phone +7(495) 957 5721 media@sberbank.ru

Sberbank is Russia‘s biggest bank which holds about 27% of assets of the Russian banking system and employs about 240,000 staff members. The Russian Central Bank is the founder and main shareholder of Sberbank owning over 60% of voting shares. Over 245,000 legal entities and individuals are the other shareholders.

The bank has the biggest network of branches in Russia comprising 17 territorial banks, about 19,000 branches and structural divisions and also subsidiaries in Kazakhstan, Ukraine and Belarus, a branch in India and representative offices in Germany and China. General License of the Central Bank for banking transactions #1481.

The official website of the bank is www.sberbank.ru.

*** PR Department, Interfax. Phone +7(499) 251 7383

Interfax Information Services Group is the biggest diversified information provider in the CIS, a recognized leader on the Russian information market in the B2B segment. It is developing professional delivery solutions that help operate on financial and commodity markets, manage risks and organize external communications.

Since the early 1990s, Interfax has been the main provider of up-to-date news from Russia and countries of the former Soviet Union for the international community. It holds a steady lead in the number of references in reports from that part of the world published in the foreign press and belongs to the most quoted sources of news in the world.

Interfax products and services include news, information from exchanges, analysis, search databases, company profiles, ratings and rankings, credit reports, IR and information disclosure services, the organization of press conferences and placement of web advertisements.

The official website of Interfax group is www.interfax.ru.

*** Alexei Venediktov is the editor-in-chief of Ekho Moskvy radio, the winner of the Golden Pen of Russia prize and Artyom Borovik prize.

He has led Ekho Moskvy since 1998.

Ekho Moskvy is a popular Russian radio station broadcasting news and talks shows round-the-clock.

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